What are the values of a captain?

Last month I talked about the different roles we use to manage projects at SILVERLANE. This month, lets drill down into the values needed to become a project Captain. We reflect and talk about these values regularly to…

So…what is UX?

UX has been the buzzword within the creative industry for the past few years but we are now seeing businesses start to understand the importance of good UX design, how it can impact people’s perception of their brand…

Slow, steady and strategic

Developing a lead campaign is complicated – if you want to get it right.  FAILING to plan either result’s in crappy leads and the leads cost you a fortune.  As unsexy as it sounds our motto is slow and…

Web series: Giving context to your content

So you’ve made a web series, doco or film and made it freely available to the world through YouTube or Vimeo. You’ve done a solid job, you’re proud of your achievement, people are going to love it. Time…

Social media 2017: What you need to know

We’re almost a quarter through 2017. Time is flying, technology is advancing – and forecasted trends in Digital Marketing and Social Media are already coming into play. Here’s our top trends to pay attention to – and incorporate into your marketing…